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Everything You Need To know About Microblading

Microblading has become one of the biggest cosmetic tattooing trends over the last two years. Everyone from celebrities to grandmothers are getting their brows tattooed. The right shape can frame your face and bring out your best features. As women, we are constantly looking for ways to make our morning routine shorter and easier and cosmetic tattooing is making that dream a reality. If you want to wake up every day singing that Beyonce line “I woke up like this” then Microblading and cosmetic tattooing might be right for you. But of course, it's always best to do your research before committing to any type of permanent cosmetic procedure, so Zensa is here to give you all the facts. From what microblading really is, to how to care for your new brows, we got your back before you book your appointment.

What is microblading?

Microblading is a form of cosmetic tattooing that involves using tiny needles and special techniques to implant pigment into the skin, creating a more defined shape of and individuals eyebrows. Permanent ink is used during the procedure but the ink will fade over time depending on your lifestyle and skin type. Typically the pigment will fade after anywhere from 1-3 years. Permanent makeup like microblading is perfect for people who have suffered from hair loss, cancer, alopecia, over tweezing or thinning brows. It’s also a great alternative for busy professional women who have limited time to put on a full face of makeup in the morning.

How long will it take?

A typical appointment will last anywhere from 2-3 hours depending on the skill and speed of the person performing the procedure. The appointment will include a consultation, where you will talk about your medical history and lifestyle as well as the actual design, colour and shape that you want for your new brows. Top Microblading technicians, like Shaughnessy Keely, will then begin brow mapping your new brows by using a purple pen surgical marker. Once you are happy with the brows she will let the marker dry and then applies a thick layer of Zensa Numbing Cream overtop of the mapping. After about 20-25, the numbing cream is wiped off and the “first pass” of microblading will begin. After the first pass, she re-applies the cream for 5 minutes and then begins the second pass to add even more defined hair strokes. The actual microblading generally takes anywhere from 30 to 90 minutes depending on how your skin responds to the procedure. Microblading is a two step process. The first step is the consultation and the initial microblading. Once your brows heal they will fade a lot, which is why your technician will schedule a follow up appointment about 4-6 weeks later. This is the second step of the process and involves a second round of the procedure in order to go over the initial lines to make any alterations or adjustments so your brows heal exactly how you want them.

Will it Hurt?

Zensa Numbing cream will make the process virtually pain-free and is trusted by leading tattoo and microblading artists all over the world. It is also FDA and Health Canada Approved. It is recommended to drink lots of water and avoid any blood-thinning pain killers like Motrin or Aspirin prior to the procedure.

How long does it last?

Depending on your skin type, personality, age and a few other factors, cosmetic eyebrow tattooing generally last about 2 years before a touch up is needed. Regular daily maintenance is minimal, most people don’t touch their brows at all, while others choose to continue to pluck and fill in their brows as desired. Most technicians will recommend staying away from waxing. Touch up are up to you, some women will visit a technician every 6 months.

How much does it cost?

According to RealSelf.com the cost of microblading ranges from $125 - $725 with an average cost of $425. Prices depend on the microblading artist, complexity of the design and the geographical region the procedure is performed in.

Picking the right artist

Do your research. This is one of the most important things to do before committing to the procedure. Make sure the microblader has proper training and skills and always ask to see before and after pictures. After pictures will help you see how their work heals, so you know what you’re in for after the procedure. Ask for testimonials and for your own safety make sure your artist is a certified cosmetic tattooist.

Is Microblading right for me?

Microblading is safe for pretty much everyone. Although there are some medical issues that may prevent you from having the procedure, they are very rare. Microblading and cosmetic tattooing is not recommended for anyone who is pregnant or nursing. If you have recently undergone chemotherapy, you must wait until at least 6 months after last session.

How to prepare before an appointment

A consultation with your technician is essential. During the consultation, the technician will help you choose the style of brows you want. Bring sample images of the brows you like to your appointment to help with the process. It is recommended to drink lots of water and avoid alcohol and blood thinning pain killers for 24 hours before your appointment. Most microblading pigments are iron oxide based, so if you are low in iron or anemic you skin may not respond well to the ink. The best way to avoid this is by taking iron supplements for six weeks prior, as well as six weeks after the procedure to obtain the best results. Avoid plucking or tweezing your brows prior to the appointment.


The healing process can take anywhere from 4-6 weeks depending on your skin type. You may experience some redness and swelling but this usually subsides after 48 hours. If you have oily skin, make sure to blot your skin daily to remove and excess oil, this will help prevent your brows from healing with a powdery effect. You may also experience some dryness or scabbing. Whatever you do, avoid picking or scratching at the area. We recommend using the Zensa Healing Cream after the procedure to ensure proper and speedy healing. Zensa’s Healing cream is made from all natural ingredients and is clinically proven to reduce itching, speed up healing and minimize scarring. It won’t affect the inks healing process and will help brighten the ink its true colour. For about 2 weeks after the procedure its best to avoid things like swimming, excessive sweating, tanning, drinking alcohol in excess, driving in open air vehicles like motorcycles, bicycles or convertibles and touching the eyebrow area accept for when cleaning and apply aftercare lotion.

If you’re looking for fuller, thicker eyebrows and an easier morning routine, microbladed brows are probably right for you. If you decide to go through with the process; do your research, find a professional, well-trained technician and follow the proper aftercare procedures. Following these steps is sure to get you the brows of your dreams.

Check out this video we created with top Microblading Artist, Shaughnessy Keely, owner of Sashiko in Langley, British Columbia as she talks us through her microblading process!

Permanent Makeup
Posted Jun 12, 2018
Approximately 4.6 min. read
By Paige Sierra
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